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Peerless Partnership with Fetzer Vineyards

You are now one step closer to enjoying Peerless spirits anywhere in the world.

Being family owned and operated gives Peerless the opportunity to do things their own way. Kentucky Peerless Distilling Co. proudly announces its inaugural release of our partnership with Fetzer Vineyards, a leading producer of award-winning, sustainable wines. The collaboration will allow for Peerless spirits to be distributed beginning in 27 states.

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It is not an ownership; it is a partnership.

It’s simple really. Peerless crafts its spirits with honest pride and precision. Peerless quality is surpassed by none where short cuts need not apply.  This is precisely why they have decided to partner with Fetzer Vineyards.


“The collaboration with Peerless signifies our long-term strategy of building a luxury wine and spirits portfolio,” said Giancarlo Bianchetti, CEO of Fetzer Vineyards. “We are excited to partner with a boutique producer who shares our commitment to the utmost in quality and craftsmanship, particularly as the rye whiskey category continues to outpace all other whiskies.”


“Fetzer Vineyards has an expert sales force, whose deep roots in the wine space will help bring Peerless Straight Rye Whiskey to high-end retailers in top U.S. markets,” explains Corky Taylor. “By tapping into Fetzer Vineyards’ vast network of distributors and buyers, we can shine the spotlight on this unique, meticulously crafted rye.”


More About Kentucky Peerless Distilling Co.

The Peerless family’s very first bourbon went into a barrel in 1889. They have since revived the craft in their own state-of-the-art distillery, where they use the finest ingredients. The Peerless family believes that patience builds character and fine bourbon can never be rushed. All under one roof, the select Kentucky Peerless grains are milled, cooked, fermented, double-distilled, and barreled as bourbon & rye.


More About Fetzer Vineyards

Founded in 1968 by Barney Fetzer in Mendocino County, California, Fetzer Vineyards is an award-winning purveyor of wines from sustainable, organic and biodynamic grapes. In addition to robust offerings under the winery’s flagship Fetzer label, the winery also crafts the leading wine from organic grapes, Bonterra Organic Vineyards, named the 2016 American Winery of the Year by Wine Enthusiast magazine. Other California-based offerings include Adorada, Anthony’s Hill, Jekel Vineyards, Sanctuary Wines and 1000 Stories, a Bourbon barrel-aged Zinfandel recognized as a 2017 IMPACT Hot Prospect brand. Part of global winery Viña Concha y Toro, Fetzer Vineyards exports its diverse wines to more than 30 countries worldwide. Most recently, the winery entered the ultra-luxury wine and spirits category by forging a partnership with Kentucky Peerless Distilling Co. to sell its historic craft rye whiskey.

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